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Founder & CEO |
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STEVE BELLAMY is the Chairman and CEO of Atonal Sports and was the Founder of The Tennis Channel where he served as its’ President for seven years. The ‘Tennis Person of the Year’ Award, named by Tennis News, is called ‘The Bellamy Award’ in honor of Steve’s contribution to the sport of tennis and Sports Business Journal named him one of the Top 10 Most Influential People in Tennis in 2005. He has received numerous other accolades in both tennis, business and philanthropy as well.
His Atonal Sports and Entertainment company owns many businesses in sports and media including: Westwood Tennis Center, LA Golf Academy, Palisades Studios Post Production and Recording Studios, Atonal Films Documentary Film Company and the world renowned Palisades Tennis Center which is one of the most successful tennis facilities in the world.
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Marketing |
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SINAH HOENIG has been with the company right from its infancy steps. She helped Steve Bellamy develop the channel in all aspects of Marketing, Programming and PR. Born and raised in Germany, Sinah started skiing at the age of five in the Austrian Alps, where she completed the Tyrolean Skiing Instructor Program. Her professional career within the entertainment industry took her to London/UK, Cape Town/South Africa, France and Switzerland, where she created and organized shows such as the SA Sports Illustrated Fashion Show and the Starburst Band Tour. Before she started working for The Ski Channel, she worked as a Marketing Consultant for several companies in Europe and South Africa. |
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Business Development |
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NEIL DEITER has had a stellar career working with a broad array of companies including: NBC, E!, Fox & Fox Sports, and for producers of shows including The Office, Will & Grace and Beyond the Glory. He has managed 8 figure budgets and teams of over 50 and was on the founding management team at Preventsys, Inc and helped build that company from the ground up through its eventual acquisition by McAfee.
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Office |
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ROBERT HAMMER In the workforce Robert's efforts have been directed towards various entrepreneurial ventures. Managing small businesses in the sports and entertainment
industries, buying and selling small entities and investing in the stock market are but a sampling of the myriad of endeavors he has taken. Robert has spent extensive time on the inside of the entertainment industry, working with all levels of talent on both sides of the camera. He has also produced and directed a documentary. |
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Mountain Biking
