Vail Resorts Ups Heidi Kercher-Pratt To VP And Chief Marketing Officer

Posted By: Steve Bellamy on August 29, 2009 8:57 pm

Vail Resorts has named Heidi Kercher-Pratt as its new Vice President and Chief Marketing Officer effective immediately.  Kercher-Pratt has held numerous jobs within the company since 1996 when she started as an assistant. 

Kercher-Pratt replaces Derek Koenig who recently left the company. 

Vail Resorts runs some of the nicest ski resorts in the world including Vail, Beaver Creek, Breckenridge, Keystone and Heavenly.  The CEO is Rob Katz.  COO Chris Jarnot has been a guest on “Moguls” on The Ski Channel television network and got rave reviews from the Director of the show.

Vail Resorts recently made an announcement that they were hiring more US workers during the ski season.