K2 taking cue from Willy Wonka, win golden ticket to get free skis for life

Posted By: The Ski Channel on October 28, 2009 3:45 pm

“The candyman can ’cause he mixes it with love and makes the world taste good…”

Ah, Willy Wonka. He had quite the impact on me as a child. Apparently he affected some people over at K2 also. K2 is sponsoring an event whereby with every purchase of a pair of Factory Series K2 skis (at several shops around the country), you get a scratchable silver ticket. When you scratch the ticket, if there’s gold underneath…you qualify to win free K2 skis for life!

There are only 5 golden tickets, just like in Willy Wonka. The five winners will be flown to Seattle to hang out with Seth Morrison and tour the factory. One of the five lucky bas***ds, um, I mean, people, will win the grand prize of free skis for life.

The first golden ticket recipient? University of Utah college student Nico Virgi. Congrats dude!