Snow show in Denver debuts cool new brands and products

Posted By: The Ski Channel on November 19, 2009 10:49 am

This January, Denver will be host to SnowSports Industries America’s (SIA) first-ever Snow Show. Usually, this snow show is in Las Vegas, but this year it heads to beautiful Colorado, as 86 new exhibitors will be out in full force, showcasing their new products and flashing their brands.

Here’s what Manic Snow spokesman Brett Curtis had to say: “For MANIC Snow there was never a second thought about exhibiting at SIA. We had been attending the Show for years. So, when we got our binding the way we wanted it, we knew that the SIA Snow Show was the only place for us to introduce our company to the industry.”

Added David Ingemie, president of SIA: “New companies take risks and provide the retailers with fresh ideas and excitement – they shake it up and keep things interesting year after year.”