Glen Plake to appear on NBC’s Today Show to promote Learn a Snow Sport Month

Posted By: The Ski Channel on December 16, 2009 10:27 am

January is not only the beginning of a new decade, but also an important month for the snow industry: It has been designated as Learn a Snow Sport Month.  Many states, such as Utah, are using the month to promote skiing and boarding at their ski resorts.  And there is news today that there will be more PR for the promotion, as Glen Plake, legendary skier and star of several ski films, who is also the national spokesperson for the initiative, will appear on NBC’s Today Show on January 4, 2010.  On the show, Plake will be giving lessons to anchor Hoda Kotb, and the segment describes the fun and health benefits that snow sports offer people of all ages.  Make sure to set your DVR’s and TiVos!