Snow Sports New Zealand, today announced its “Patrons & Friends of Snow Sports” program. The program formally allows individuals and businesses to make charitable donations to support aspiring ski and snowboard athletes. The trust provides donors the chance to earmark tax-deductible contributions to provide financial support for sport and athlete development across all snow sports.
Snow Sports New Zealand CEO Ross Palmer said the program is intended to mirror similar existing trusts and foundations established by national snow sports associations in other nations. Palmer said the organization’s goal is to raise NZ$1 million (about 725K USD) before the start of the 2014 Winter Olympic Games.
“The idea is to build a sustainable capital base that generates income to support snow sports athletes, as well as programs that assist aspiring skiers and snowboarders to reach their potential on the world stage,” said Palmer. “It’s a priority for me and for the Board of Snow Sports New Zealand to diversify our funding streams and to provide a mechanism for supporters of snow sports to contribute to the success of our teams.”
This latest move should come as welcomed news to prospective Olympic athletes such as AFP overall champion Jossi Wells, who was recently named Snow Sports New Zealand “Athlete of the Year.” While ski halfpipe is yet to be formally added for the 2014 Winter Games, all signs currently point to its inclusion.
Snow Sports New Zealand is the officially recognised National Sporting Organization that represents adaptive snow sports, alpine skiing, snowboarding, freeskiing, and cross country.