Oakley added to U.S. Ski Team Supplier Group

Posted By: The Ski Channel on September 23, 2010 8:25 am

The U.S. Ski Team has announced that Oakley has been named to the Team’s Supplier Group and will provide goggles and sunglasses to selected members of the alpine, freestyle and nordic teams. The global company will join nearly 60 other brands in providing important competition-oriented equipment and service to athletes.

Oakley’s agreement as a supplier will extend through the 2015 competition season. That year will be highlighted with the International Ski Federation’s Alpine World Ski Championships in Beaver Creek/Vail, CO.

“The most important aspect of U.S. Ski Team Supplier Group companies like Oakley is that they provide technology, equipment and service to help our athletes achieve their goals of being the best in the world,” said the Team’s Vice President, Athletics Luke Bodensteiner. “This is important for us every season on the World Cup, and as we lead up to Sochi in 2014 and Alpine World Championships in Beaver Creek/Vail in 2015.

“The athletes who comprise the U.S. Ski Team are innovators leading progression in their sport,” says Pat McIlvain, Vice President Oakley Global Sports Marketing. “They demand the most of themselves and their equipment. Oakley matches that innovative spirit with industry leading performance eyewear technology, which provides superior clarity, range and protection. Oakley is proud to support the U.S. Ski Team with eyewear that will allow them to perform at their best, regardless of the visual conditions.”

“Oakley will be a great complement to our supplier brands,” said the Team’s Chief Revenue and Marketing Officer Andrew Judelson. “Oakley offers the opportunity to not only support our athletes, but to help promote our exciting, fast-paced action sports through its highly successful marketing programs.”

The U.S. Ski Team’s Supplier Group includes nearly 60 leading outdoor and winter sports brands. Supplier companies provide technology, equipment and service to team athletes. Supplier categories include skis, boots, bindings, poles, goggles, sunglasses, helmets, wax, tools, training devices, protective gear, communications devices and higher education. Suppliers played a key role in the success of U.S. athletes who won a record 21 medals in Vancouver.

 

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