Squaw Valley USA ski resort has announced JP Martin as the mountain’s new Terrain Park Manager.
“I’m really looking forward to this season,” said Martin. “I’ve had a long indirect relationship with Squaw through association with many of the mountain’s athletes, and I’m honored to be joining the Squaw Valley team.”
Martin, who has over 19 years of experience in the ski and snowboarding industry, comes to Squaw with the goal of making parks more accessible to skiers and snowboarders of all skill levels.
“I grew up right when all of the skate parks were being closed and bull-dozed, I wanted to do my part to make sure the parks on the mountains didn’t end up the same way. Some of the original terrain parks were huge, and there was no way to work your way up, great for the established pros, but not if you were just getting started,” said Martin.
For the seasoned park veterans wondering if that means an end to huge, pro level features at the resort, considering Martin’s reputation for building terrain parks for some of the top pros in the industry, there should be a nice spectrum for all skill levels to enjoy.
Martin worked most recently at Sugar Bowl Resort on Donner Summit in Lake Tahoe, CA, where he served as the Terrain Park Manager. Other notable stints include experience at resorts such as Whistler, Mt. Hood, Jackson Hole and several in Japan.
Also new for park enthusiasts at Squaw this year will be improved lighting in the Riviera Terrain Park and halfpipe. All lift tickets will allow guest to ride the slopes from 9am to 9pm on weekends (9am to 7pm midweek) during the high winter season.