Brian Head joins learn to ski and snowboard month

Posted By: The Ski Channel on January 7, 2011 11:15 am

Brian Head Resort in Southern Utah is participating in Learn to Ski and Snowboard Month, joining ski and snowboard resorts in 34 states that are offering special deals for first time skiers and snowboarders during January 2011. 

Brian Head is offering beginner lessons for only $39 the weekends of January 8 & 9, 22 & 23 and 29 & 30 to everyone age 13 and older who have never skied or snowboarded before. The offer includes equipment rentals, a beginner lesson and a day lift pass for Navajo Mountain, long renowned among America’s most admired ski areas for providing high-quality skiing and snowboarding lessons in a safe, relaxed and uncrowded setting.

photo: Brian Head Resort

At Brian Head, there has long been a successful focus on teaching snowsports. The Family Travel Forum reported that “Brian Head’s focus is on beginner and intermediate terrain and ski and snowboarding education.”

The instructors at Brian Head specialize in making the learning curve short and making the experience memorable. Their unsurpassed reputation for teaching both children and adults is only made more attractive during Learn to Ski and Snowboard Month.

A timely aspect of Learn to Ski and Snowboard Month is the role the two activities can play in preventing childhood obesity, which is now at an all time high in the U.S., according to Mary Tarallo, director of Learn to Ski and Snowboard Month, who points out that people tend to be more sedentary in the winter.

“Our slogan is ‘Humans Were Never Meant to Hibernate’. We hope that children and adults will look at skiing and snowboarding as a way to be active all year long.”

Learning to ski or snowboard offers a way to get some winter outdoor exercise and burn calories, according to organizers of Learn to Ski and Snowboard Month. Research cited by organizers indicates that a 70 pound youth can burn almost 185 calories at a moderate speed. An adult between 110 – 200 pounds can burn between 250 – 630 calories per hour snowboarding.

“Brian Head is proud to be part of Learn to Ski and Snowboard Month. Our participation in this national program builds on Brian Head’s long history of offering discounted lessons and rentals to students in our surrounding communities,” noted the resort’s General Manager, Henry Hornberger.

Brian Head’s well-deserved status as among THE places to learn or improve skiing and boarding has its roots in Hornberger. Few in all of North America’s snowsports industry have more experience than Hornberger at instructing skiers and boarders, both novices and those intent on moving from intermediate to advanced level.

Before arriving at Brian Head in 1996, Henry was the first person to head up the ski school at Taos Ski Valley after the passing of its legendary founder, Ernie Blake. Henry ran Taos’ ski school for nearly two decades before being named the director of the ski school at Aspen Mountain, widely considered to be the flagship mountain of iconic Aspen.

At Brian Head, Henry has created one of the nation’s best learn-to-ski environments, in great part due to having one mountain devoted entirely to teaching beginners. The resort’s Navajo Mountain and Navajo Lodge Learning Center serve novice skiers and boarders only, while experienced skiers and boarders enjoy the adjacent 11,307-foot Brian Head Peak / Giant Steps Mountain.

This separation prevents the collisions and associated frustrations often witnessed at ski areas that mix the newbies with the masses at the base of the mountain. It also allows students to be free of even the slightest concern that they will encounter terrain beyond their ability or be intimidated by experts speeding past – and no one will end up separated from their group or instructor at the mountain’s singular base.

A skier bridge, opened in 2007, allows easy access to both mountains, making it hassle free for parents to drop their kids at ski school or the licensed day care and then head to the blue and black runs on Giant Steps Mountain without the need to drive from one to the other. Overall, of its 65 runs spread over 650 acres served by eight lifts, 40 percent are for beginners.

About Learn to Ski and Snowboard Month

Learn to Ski and Snowboard Month is an industry initiative organized by numerous state and regional ski associations, the leading snow sports media outlets, snow sports rep associations, the Professional Ski Instructors of America, the American Association of Snowboard Instructors, SnowSports Industries America, the National Ski Patrol, and the National Ski Areas Association. National Ski Areas Association statistics show there are between 10 and 12 million skiers and riders in the U.S. Last year, the association calculated there were 59.8 million visits to ski resorts for skiing and snowboarding. Learning programs in participating states are easily accessible via the new site www.skiandsnowboardmonth.org.

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