These days resorts are getting pretty savvy with social networking software and aplications for cell phones. Snowbird, Vail Resorts and Whistler have gone high tech and now Okemo Mountain Resort recently launched an app to assist guests with their winter-getaway planning. It also helps skiers and riders navigate Okemo’s five distinct mountain areas and two base areas while at the resort.
“As more Americans continue to adopt smartphones as a part of their lives, we felt that our mobile website was somewhat limiting in information and functionality,” said Okemo Marketing Partnership Manager Liam Fracht-Monroe. “The development of a specific application for smartphones allows Okemo to customize the information that is important to our guests and provide a better overall resort experience.”
The app, available for iPhone and Android, features information about all of Okemo’s dining options, base areas and lodging amenities, plus up-to-the-minute conditions reports. The app also offers a GPS location feature that allows guests to see where they are on the trail map. In addition, Okemo’s app, built by Invictus Mobile Media, links directly to the new Okemo Valley Chamber of Commerce app, offering a vital link between the resort and the surrounding community.
The “Ski Okemo” app is available at the Android Market or the iTunes App Store.