BROOMFIELD, Colo. — Vail Resorts, Inc. announced that it is reducing the prices on 2011-2012 season passes in a special, limited-time offer. Beginning Friday, April 15 through May 8, 2011, the Company is dropping the price by $20 for adults and $10 for children, teens and seniors on the Epic Pass, Epic Local Pass, Epic 7-Day, Summit Value Pass and Tahoe Value Pass. Those who have already purchased their 2011-2012 season pass will automatically receive this new promotional price, including receiving a refund, if applicable.
“The 2010-2011 ski and snowboard season was truly one for the record books. Both Colorado and Lake Tahoe received so much snow that our guests have been able to ski and ride phenomenal powder conditions all-season long,” said Heidi Kercher-Pratt, vice president and chief marketing officer for Vail Resorts. “We wanted to carry the excitement from this season into the 2011-2012 ski and snowboard season by offering our guests a limited-time, special discount on our most popular season pass products, giving skiers and riders an even greater ‘epic’ value at our six iconic resorts.”
All passes are available for purchase at www.epicpass.com and the new prices, valid from April 15 through May 8, are listed below. A $49 down payment now guarantees the lowest price with the remaining balance due in mid-September.
The Epic Pass, the best season pass deal in the ski industry offering unlimited, unrestricted skiing at Vail, Beaver Creek, Breckenridge, Keystone, Heavenly, Northstar-at-Tahoe and Arapahoe Basin is now available at $629 (previously $649) for adults.