TELLURIDE, CO – A Grand Heritage Resort, The Peaks, announced the closing of 31 condo sales on April 4, 2011 in Telluride, CO. Under the new local ownership group Peaks Capital Partners, the property added millions in upgrades to the resort recently as occupancy, sales and guest satisfaction spiked tremendously this season. The iconic Peaks Resort & Spa is well on its way to becoming the premier destination resort in Colorado.
“We’ve got the right product at the right price at the right time,” said Nels Cary, President of The Peaks Real Estate Sotheby’s International Realty and broker firm for the resort. In an interview with the Telluride Watch Cary added, “The Peaks is unparalleled by anything else in the market. Buyers are looking for the best value they can find in whatever they purchase and this property has everything: ski access, golf access, the spa, and mountain views.”
Telluride’s largest resort offered incentives to real estate brokers under ‘The Founders Program’ and promoted savings to potential buyers throughout the season. One of the reasons attributed for the Founders’ Program success was the very affordable price point with whole ownership studios and suites starting at under $150,000.
“We are very excited with the initial sales success,” Mike Hess, Director – Real Estate Marketing & Services said in a release. “We were able to hit the sweet spot in price point and amenity package. The future plans on the drawing board are only going to continue to make the property more and more attractive.”
Land Title Guarantee Company, of Telluride, CO. is facilitating the condo transactions this month.
“We generally have 30 transactions in a whole month,” said Robin Watkinson, Branch Manager of Land Title said in a recent interview with Telluride’s Daily Planet. “It’s a great sign.”
Occupancy at The Peaks Resort and Spa was up over 20 percent and group nights were up 46 percent this past ski season.
“We have worked really hard this season to upgrade, improve and polish this resort, and the benefits are paying off,” Hess said. “Purchasing at The Peaks is a great value, and our brokers did an amazing job exposing potential buyers to this luxury property.”
The Peaks offered great bargains for buyers. Major renovations, including the upgrading and renovation of all guest rooms and two new spectacular decks off the Great Room and Palmyra Restaurants were completed this fall. The Spa, The Great Room, ballroom, meeting rooms and restaurants have all been remodeled. A new glass walled room, “The Crystal Room,” has been created for special events and weddings. Ski-in, ski-out access, amazing helicopter skiing from the hotel’s own helipad, ski valet and equipment rental services in winter and the Telluride Pro Championship Golf Course in summer are also featured. Superior dining options on property include Palmyra and The Palmyra Deck, The Lift, Legends and Deep End Pool Grill (summer), and in-room restaurant-caliber dining. The onsite Spa at The Peaks Resort, at 42,000 sq. ft., is the largest spa in Colorado.