AVON, Colo. – The first wireless app on the market to offer mobile ticketing for iPhone and Android devices is being launched by Resort Technology Partners (RTP) in cooperation with Whistler Blackcomb and TELUS. Essentially, skiers and snowboarders will soon have the ability to use their mobile phone as their ski pass.
The free Whistler Blackcomb Live Powered by TELUS app will allow skiers and riders to track their runs using GPS, view trail maps, track the total vertical and distance they’ve travelled and their maximum speed, share their speeds and vertical, take photos and share them with friends via Twitter and Facebook, and view information and ads about features of the resort.
“To be able to see exactly where you are on the mountain, track runs, compare vertical, share on-mountain experience via social media; these are all things Whistler Blackcomb customers want,” says Stuart Rempel, Whistler Blackcomb’s senior vice-president of marketing and sales. “Partnering with RTP to develop this industry leading app will enhance our guest experience. Guests will be able to keep track of their days on the mountain and have access to up-to-the-minute condition and lift status information. The social media integration will give guests another touch-point to interact with the Whistler Blackcomb brand in real time. As our customers’ expectations change, the RTP architecture allows us to continually evolve and offer something truly valuable to our guests. The industry leading mobile ticketing functionality is the premier function we’re excited to introduce in the near future.”
As the resort’s official app, Whistler Blackcomb Live Powered by TELUS offers direct, real-time mountain information, including:
• GPS trail maps and run tracking
• Total vertical distance, maximum speed, total distance and number of runs
• Visual overlay of runs skied/rode over Google maps
• Ability to share runs skied/rode with friends
• Integrated camera and photo gallery
• Social media integration with Facebook and Twitter
• Snow and trail conditions, live lift status, and webcams
• Weather and forecast details
• Marketing and promotions
• Exclusive offers for TELUS subscribers
Whistler Blackcomb will be testing the mobile ticketing function internally, and Whistler Blackcomb looks forward to introducing the mobile ticket function to all guests in the near future. Additional app functionalities are being planned for the 2011/2012 season, including mobile commerce.
Guests can visit whistlerblackcomb.com/app for links to the Android and iTunes download sites.
The free Whistler Blackcomb Live Powered by TELUS app is available for iPhones (models 3GS and 4) and a number of Android models (versions 2.2 and above).