Atomic Skis has just made the exciting announcement that Michelle Parker, professional backcountry freeskier has signed with the company. Parker will be representing the Atomic brand by rocking their skis, boots and bindings in all of her upcoming backcountry adventures. Michelle has a strong reputation throughout the industry, and is recognized as a pioneer for women’s skiing. Needless to say, everyone at Atomic is stoked!
Michelle Parker started out as a ski racer growing up, but the California native quickly realized the confines of a ski track were not for her. She ditched the one-piece and set out to redefine women’s park skiing, turning pro at just fifteen. Her dedication to the craft of Freestyle Park skiing led to multiple podiums, including the US Open and gold at the Aspen Open Women’s Slopestyle event in 2009.
After establishing herself in the freestyle park scene, Michelle turned her attention to the unbounded potential of the backcountry — quickly adapting her park techniques in a natural setting. Throughout her backcountry filmmaking pursuits Michelle has claimed first tracks across the globe, and has worked with ski icons such as the late legend, Shane McConkey. Joining the family at Atomic means even more collaborations with freeskiing pioneers. “I really look up to Chris Benchetler and all of the ATOMIC athletes in terms of their riding and their character, so I am really excited to be involved,” said Michelle.
Michelle has been extremely busy as of late spending a majority of the past year filming with fellow Atomic team athlete Richard Permin, rocking the slopes of Alaska and British Columbia. The skier has been sporting the all-new Atomic Millennium, which is the company’s high performance powder ski specially designed for women. Michelle has also been testing out the new Atomic Tracker 16 touring binding when she gets deep in the backcountry. There aren’t too many female skiers that can put Atomic’s product to the test quite like Michelle can, but so far, she’s reporting back all good things! “I have been really impressed with all the ATOMIC products that I have used,” said Michelle “It’s an exciting new direction for me and the change is nothing but positive”
In addition to her rigorous product testing/filming, Michelle has been filming with Matchstick Productions to create an epic segment for their 20th anniversary film. MSP is notorious for creating projects that inspire and progress the sport of freeskiing — and that is what Michelle is all about! The film is due out in Fall 2012; it will be Michelle’s first appearance in a Matchstick Produtions film. The skier was also a judge at Squaw’s recent 22nd Annual Cushing Crossing.