This past Wednesday, the biggest professional athletes, celebs, musicians, and ticket-bearing guests took over Paramount Studios for Billabong’s “Design For Humanity”fashion-music-art block party on the legendary “NY Street” backlot of Paramount Studios in Hollywood, CA.
The event drew in some big names including Shaun White, Sophia Bush, Kristen Bell, Glee’s Lea Michele, Darren Criss, Heather Morris, Matthew Morrison; surfers, Kelly Slater, Erica Hosseini, Keala Kennelly, Emi Koch, Bede Durbidge, Lindsay Perry, James R. Preston, Taj Burrow, Granger Larsen, Jack Freestone, Ryan Callinan, Catherine Clark, Tyler Warren, Laura Enever, Courtney Conlogue, Creed McTaggart, Ellie-Jean Coffey and Taylor Pitz; pro snowboarders Eero Niemela, Helen Schettini and Jamie Anderson; musicians Romeo,Kate Earl; and Miss California Natalie Pach.
Billabong went big with three concert stages, DJ dance parties, a runway fashion show presenting one of a kind Billabong bikinis, organic food trucks, custom art gallery, a VIP street, one-of-a-kind t-shirt ink presses, and more!
Throughout the night, 5,000 guests listened to ripping bands such as The Joy Formidable, The Lumineers, Walk the Moon and Imagine Dragons, and Skullcandy DJ Mike Relm took the stage late, capping the night off into the early morning hours.
The event’s annual initiative is to raise charitable funds and support for organizations and businesses trying to make a difference. Billabong pulled out all the stops this year to raise over $111,000 in ticket sales alone for this year’s beneficiary Chipotle’s Cultivate Foundation.
Chipotle Mexican Grill established the Cultivate Foundation in 2011 to extend its commitment to creating a more sustainable future. The foundation supports organizations and individuals who support family farms and their communities, educators and programs that teach younger generations about food matters, and support for ranchers and farmers who are working to develop more sustainable practices.
Proceeds from the art auction and product sales are still being calculated, so $111,000 is just the tip of the iceberg for the events total donation! Congrats to Billabong on yet another successful event!